Sites are often scanned by users. Most users scan sites and don't read the entire thing, according to usability experts. They will overlook most things that do not matter to them.
Optimizing your eCommerce site navigation will allow your visitors to surf easily. They will use the search function if they can't find what they need quickly. We have become spoiled by Google.
Although many sites offer search functions, most still use a 20th-century algorithm. You can use product filters to provide top shopify filter search results to the customers.
They produce inaccurate results. They frustrate customers, and unhappy customers will not be paying customers! Customers will feel better about your website if they invest time and money in an internal search engine.
Websites are made up of many pages. There are many pages on a website. Some sites have only a few pages while others have hundreds of thousands. Without a homepage, all of these pages would be ineffective.
Simply put, the homepage of a website is the most important page on the site. It links users to sub-level pages, allowing them to quickly find what they are looking for. It is therefore important to design this page correctly.
These products and services will be visible to users and they can quickly decide if they are what they want.